Technical & Mathematical Software

Straight Up Algorithms develops technical and mathematical software. To obtain code which satisfies your requirements we use Agile/Scrum development methodologies. Our main domain of expertise is in the development of C and C++ source code for platforms such as industrial pc's and embedded microcontrollers. Are you interested in our services or do you have any questions? Feel free to get in touch!

Common applications: IOT, Drones/UAV, Space and Robotics


To enable you to use the most advanced algorithms in a simple and understandable manner.

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Straight Up Algorithms develops advanced software which solves your mathematical problems.

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By analysis, design and implementation of your solutions in a methodical way.

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Lunar Lander Simulation

Surveyor I was the first space craft of the USA which made a soft landing on the lunar surface. Straight Up Algorithms simulated the final descent of this historic lunar lander for White Label Space. A team which participated in the Google Lunar XPRIZE.

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Stereo Cameras for Drones

Currently we are participating in the development of stereo cameras. This is a camera which is capable of filming 3D movies. Other applications can be found in the domain of machine vision systems. One particular application we are working on is that of autonomous navigation of Unmanned Aerial Vehicles (UAV) or Drones for short.

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Participating in LaunchLab

This week Straight Up Algorithms started collaborating on a new start-up; “Transc3nd Vision Systems”. Participating in the accelerator program LaunchLab of the tech startup incubator YES!Delft, Transc3nd aims to launch a new type of action sports camera. The high-tech entrepreneurs center YES!Delft has a clear mission: “Build tomorrows leading firms”! Transc3nd took the first step […]

Straight Up Algorithms starts

Straight Up Algorithms registers at the Chamber of Commerce today. The goal of the company is to provide you with high end algorithms for technical applications. Interested in what, why and how we create algorithms, take a look at our About page.



Bart Hertog is the founder of Straight Up Algorithms. He has a masters degree in Aerospace Engineering and almost a decade of experience in developing technical software. Fascinated by the mathematics behind auto pilots and filtering algorithms he specialized in the field of Control and Simulation. His full resume is available on LinkedIn

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