Technical & Mathematical Software

Straight Up Algorithms develops technical and mathematical software. To obtain code which satisfies your requirements we use Agile/Scrum development methodologies. Our main domain of expertise is in the development of C and C++ source code for platforms such as industrial pc's and embedded microcontrollers. Are you interested in our services or do you have any questions? Feel free to get in touch!

Common applications: IOT, Drones/UAV, Space and Robotics


To enable you to use the most advanced algorithms in a simple and understandable manner.

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Straight Up Algorithms develops advanced software which solves your mathematical problems.

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By analysis, design and implementation of your solutions in a methodical way.

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Lunar Lander Simulation

Surveyor I was the first space craft of the USA which made a soft landing on the lunar surface. Straight Up Algorithms simulated the final descent of this historic lunar lander for White Label Space. A team which participated in the Google Lunar XPRIZE.

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Stereo Cameras for Drones

Currently we are participating in the development of stereo cameras. This is a camera which is capable of filming 3D movies. Other applications can be found in the domain of machine vision systems. One particular application we are working on is that of autonomous navigation of Unmanned Aerial Vehicles (UAV) or Drones for short.

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A Bootloader for Smart Caravans

Straight Up Algorithms has assisted E-Trailer in the development of a safe and secure bootloader for their embedded platform. E-Trailer develops IOT solutions for campers and caravans making them easier and safer to use. Via an app on your smart phone they send you real time information about your caravan while you drive and setup […]

Tractor Simulator

Currently under development at our customer VESC is a Tractor Simulator. Just like a flight simulator only with the cabin of a tractor this simulator is build for driving lessons. Students will be able to use the simulator for their first lessons. They will drive through a virtual world in which they encounter different traffic […]

Spacecraft Reaction Wheel Controller

For our customer Hyperion Technologies, SUA has developed a speed controller for one of their micro reaction wheels, the RW210 . SUA has supplied a custom software implementation to drive and control the rotation speed this reaction wheel. We have implemented efficient C code filtering the motor measurements and effectively controlling the wheel over a […]

Speaking at London Space Week

During the London Space Week SUA will give a presentation called “60’s High Tech”. The presentation will be about the development of control algorithms in the current digital age compared to the analog controller of the first lunar lander. A lot has changed in the development of control systems compared to 50 years ago when […]



Bart Hertog is the founder of Straight Up Algorithms. He has a masters degree in Aerospace Engineering and almost a decade of experience in developing technical software. Fascinated by the mathematics behind auto pilots and filtering algorithms he specialized in the field of Control and Simulation. His full resume is available on LinkedIn

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